EXHIBITORS

OENOVATED a Greek wine-theamed clothing brand that combines the wine culture with street style. Our clothing and other goods such as soy candles, made in upcycled wine bottles, are designed for wine enthusiasts who want to express their love for the wine in a fresh way. Oenovated was first introduced in February 2022.

” We have always felt the need to express the existence of wine in our lives, and what a better way than to wear clothes everyday that play with our wine philosophy and give a more relaxed dimension to a world that often seems more sophisticated. ” That’s how we blended wine with street culture and brought to the market a range of clothing and goods that are imaginatively connected with wine, while also informing the world about it. ”

Oenovated collaborates only with Greek artisans to create clothing and accessories inspired by wine, with the general idea of bringing wine closer to the younger generation in a more relaxed way, rather than something more serious or formal. So we are proud enough to be the very first Greek wine-oriented clothing brand.