A fresh look in Greece's new aesthetics as reflected in new brands, products and designs of new Greek businesses with limited production in clothing, accessories, beachwear, souvenirs, signature objects, jewellery, toys, cosmetics and selected foods that focus on sustainable growth and fashion ethics.
What do we do?
We are organizing a boutique exhibition where visitors can find the most fresh ideas and special things that exist and are presented in the field of Greek design.
Who are we?
Greek Brand New is a collective effort of Greek companies that have cooperated in order to create this institution aiming at ecological integrity, social justice and sustainability in all business practises from designing to producing and buying products. Research has proven that Greek consumers are interested in sustainable & ethically produced products and are willing to pay more for them. However, what they lack is clear and complete information in order to understand the concept of sustainability, what it stands for, and clear information about which brands can be considered sustainable.
Who do we want to inspire?
Professionals of Greek tourism and the domestic market in general: concept stores, museum stores, hotel stores, hotel stores, marketing executives, who choose to stand out through the quality and aesthetics of the products they present.
Venue
It is located opposite the Peristeri Park, on Dodecanisos - Anapavisos and Agios Vasileiou streets, one hundred meters from the Anthoupolis Metro station and five hundred meters from the City Hall of the city. It has a uptodate air conditioning system, WI-FI and 17 acres of parking providing 1,000 free parking spaces. The 10th Greek Brand New will take place in a specially designed space with a total area of 5,000m2 and it will be the largest edition in the history of the institution. The exhibition center provides the flexibility to shape more than one exhibition rooms. Both the central foyer and the exhibition space will be designed according to the high aesthetics of the Greek Brand New creative team.
